Launching on
OCTOBER 2ND, 2025
From Manufacturers to Creators
Bourlinger was born from two decades in the watch industry, mastering one of the most demanding parts of a timepiece: the case.
For years, we built cases for respected global brands: the part of the watch that must endure everything.
That expertise became our foundation. We knew we could go further, not just building for others but creating for ourselves. Bourlinger was founded with a clear mission: to design high-performance sports watches that combine uncompromising execution, modern aesthetics, and Swiss-made precision.
Built for the New Era of Sports Watches
The Sidekick is our first creation, a watch that reflects who we are and where we come from. Minimalist, powerful, and versatile, it captures the balance between design and performance.
Built to match your pace, created for those who demand more.
The Spirit of Bourlinger
Bourlinger is more than a name, it’s our journey turned into a watch. A story of roots, resilience, and the drive to build timepieces that perform.
My name is Carlos Butron, but I grew up being called “Burton.” That name stayed with me, a reminder of who I am and where I come from. Years later, while sailing from La Rochelle to Île de Ré, I heard the word bourlinguer: French for roaming freely, facing the elements, pushing forward no matter the challenge.
Back on land, I joined the two: Bur + bourlinguer = Bourlinger. A name born at sea, forged in movement, carrying with it freedom, strength, and determination.
Together with Ignacio de Alda, a second-generation watchmaker, we set out to build more than watches. We set out to build Bourlinger, a brand that reflects our past as case manufacturers and our future as creators.
That spirit became our mission: to create high-performance sports watches that endure, move with you, and let you own every second.
Purposeful Design
At Bourlinger, the product is our obsession. We believe every detail matters, and we approach every design with that mindset. From the hands and dials to the straps and cases, we design and prototype everything in-house, ensuring each piece meets the highest standards of quality, design, and performance.
As a microbrand, we embrace the freedom to innovate and push boundaries. We focus on creating watches that are not just beautiful, but also functional, blending precision with design to deliver exceptional pieces that combine innovation and craftsmanship.
As you experience your first Bourlinger timepiece, we’re thrilled to have you join us on this journey.